The challenge involves unsolicited commercial communication with consumers or businesses. |
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Benefits accrue by way of communicating your messages directly to target consumers, without the use of intervening media.
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It is focused on driving purchases that can be attributed to a specific "call-to-action." and involves emphasis on track able, measurable results or "response" regardless of medium.
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| Mediums Used |
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Direct Target-Audience interaction on appropriate forums and platforms. |
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Direct Mail ( E-Mail / Post ) |
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Email Marketing |
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Broadcast Faxing |
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Door Hangers |
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Flyer Inserts: Magazines, Newspapers, Radio, Television, Internet Banner ads, |
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Specific Action Marketing: Call a free phone number, visit your website, return a response card, place an order, visit a PURL, complete a survey, etc |
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We also specialize in Multi-Channel Communication strategies. It quickly realizes the powerful effect these channels have on delivering results and revenue to our clients.
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| Data & Analytical Services |
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